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BREAKING STORY, OR BROKEN STORY

A ‘breaking story’ as we all know is called a scoop. “Hear it first, hear it here.” We’re conditioned to pay attention to new information. If it’s an update, we want it. New and improved? We want it. We want it because it will make our lives better. But . . .

LIVING CONDITIONS WITH MORE LIFE

Living conditions are never permanent. That’s the good news. Things may seem like they’ll last forever, and they might, but we don’t. We’re here until we’re not.

MAKE DECISIONS IN THE PROPER ORDER

Make decisions that benefit you. Sounds easy, makes sense, like the first rule of business: Pay yourself. But there’s always more to consider, always an angle to measure, and you’ll need the right tools. What we have here are the right tools for a square deal.

BRAND LOYALTY? STAY TRUE

The best thing about brand loyalty is consistency. You know what to expect, you like what you get, and ask for more. But I have a hard time being loyal. You, too?

BOOMER CONFUSION RIPE FOR HARVEST

Boomer confusion is rampant, just ask. If it’s not one thing, it’s another, until it’s everything all of the time. One think I like to remind myself about: Golden eggs do not come from a goose.

CLEAN SLATE? IT’S NOT TOO LATE

The clean slate, the fresh start, is possible every day. Start over, begin again, it happens every day. That’s a picture from the night I met The Schonz. He was a sassy old bird with a firm grip. He gave me a clean slate for any other famous Portlander I might meet.

PUBLIC BLOG, PRIVATE READERS

Dear Friends, I’ve come to realize that writing a public blog is a time hog. According to an expert (wife), it’s not normal. And I don’t disagree. But I like it. Sound familiar?

BLOG TRAFFIC INTERPRETED 2025: HAVE A SCHTICK

More blog traffic is the goal of most every blogger. Some call it an obsession. Figuring out how to draw more readers is an industry onto itself. Writers write the posts and hope for the best, then quit. But where is the help for better traffic goals?

MENS SHAPEWEAR AND GIRDLES? WHICH MEN?

The notions of mens shapewear came to me over the AM airwaves. If I’m in the car between 3 PM and 7, I’m listening to 1080 The Fan. Yesterday the talk was about fluffy men tightening up. Did they go on and on about diet and exercise mixed in with more diet and exercise? No. […]