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EXTRA EFFORT? WHO’S THE JUDGE

  There you are doing your best, trying your hardest, and a voice in your head says, ‘You’d do better with a little extra effort.’ If you’ve heard it, do you know where it come from? A coach, a teacher, a parent. “You could be somebody if you actually applied yourself.”

BEER TRAVEL: KEEP IT CLOSE TO HOME

Beer travel is not complicated. Nor should it be. Go someplace interesting, drink a beer. That’s beer travel at the most simple. And you don’t have go far. At least that’s the way I like it, but things do come up.

NAME CHANGE FOR A GAME CHANGE, BUT WHAT NAME?

A name change for a blog is called a ‘relaunch.’ The big question is about timing. When is the right time to do a relaunch, a reintroduction, a restart? A name change for BoomerPdx is in the works and I need a helping hand. First, what’s wrong with a name like boomerpdx? It’s the boomer […]

MIO SUSHI MARKETING LESSON OF LOVE

More often than not, a restaurant review helps you decide where not to go. If the food is great and the service superb, do you really want to go there? It sounds more like an expense account place for out of towners. A glowing review eliminates the hit and miss of driving around until you […]

BOOMER LEADERSHIP STILL LEADS

You Get Older And Wonder When Boomer Leadership Ends? It Doesn’t. Chances are good that you’ve been in the audience for a big presentation. It might have been a work related pep rally, a concert, or a spiritual event. Do you remember the speaker at the event, the band? You do if they reached you […]

Baby Boomer Marketing: Peace And Release

Do You Know A Boomer?   Portland baby boomers, like all boomers, are not a rare breed. They’re not like NFL players or Olympians. Do you know one of them? Boomers live next door, stand in line, drive their own car. But how do you reach them? Check their history.