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BIG CANCER, BIG NAMES, AND THE REST OF US

August 21, 2025 by

All cancer is big cancer? It’s big when you’re the one locked down on the radiation table. It’s even bigger when you’re a star, a celebrity, a known quantity. And that’s a good thing? Yes, and here’s why: They raise awareness. WebMD ran a post on Facebook today titled:   Celebrities With Head and Neck […]

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KNIGHT CANCER INSTITUTE: SECOND OPINION ON SECOND OPINIONS

August 15, 2025 by

The Knight Cancer Institute has been on my mind since its inception. Why would a sports company founder devote huge resources to starting a cancer institute? It wasn’t a one time donation. Yesterday the Institute pulled in another $2 billion. It’s a big story built on little stories like this:

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STOMP OUT CANCER FROM THE KICK OFF

October 5, 2024 by

Stomp out cancer was the theme for the Oregon Ducks v Michigan State football game at Autzen stadium. It was a fitting theme in my family where cancer is no stranger. Maybe your family, too, but I hope not. Here’s what it looks like and sounds like:

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NIKE MONEY TAKES A STAND IN OREGON

September 30, 2022 by

Nike money is set to rescue Oregon, according to Oregon Public Broadcasting. The Knight in shining armor supposedly sees Betsy Johnson as the answer. But first the big question: Why, Uncle Phil? Why now?

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KILLING CANCER STEP BY STEP: #1

December 2, 2021 by

Killing cancer starts the same for everyone. It’s a new mole, a lump, a bump, a new ache and pain. You wonder what’s up, get checked out, and forget about it. After that it’s an appointment, or a phone call, and your life, your future, your plans, hits the fan and splatters all over. At […]

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ONE WRITER: BEGINNING, MIDDLE, END, AND THEN

January 27, 2021 by

One writer works a story out their way, another writer does it their way. Which one gets to the next step in their process; which one starts over again and again? That’s the question that drives the industry of doubt, where one writer looks for the best solution to questions they haven’t asked. And that […]

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CHEMO COMEDY SHOW: WAS IT SUPPOSED TO BE FUNNY

October 18, 2019 by

In the final analysis, no, there’s no such thing as chemo comedy, just moments that surpassed some of the funniest things I’ve seen or heard. It started with the first appointment with the chemo doc. We’d met before.

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‘CANCER LOVE’ FROM DAN PATRICK ON TARGET?

May 3, 2019 by

Cancer love came the day after Dan Patrick explained his chemo brain and fielded calls from the sports world. One famous caller got this from Dan: “Yeah, I remember a few years back when you got all of the cancer love. I wanted some of that.” If it isn’t a perfect quote, call it a […]

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Colin Kaepernick Kneels For Nike Like I Kneel For Nike

September 4, 2018 by

    Do I kneel for Nike? I sure do, but it’s more in awe than anything else. Nike is awesome. So is Colin Kaepernick, but I don’t kneel to him.   For some reason the Kaepernick Kneel is an irritant instead of a call to action.   It is a call to action, right […]

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KNIGHT CANCER vs THE HUTCH

May 18, 2018 by

    Portland and Seattle have a storied rivalry throughout history, especially sports history.   Now it’s competition to find the cure for cancer. Let the games begin.   The Fred Hutchinson Cancer Research Center in Seattle has a super story out yesterday, huge story in the Seattle Times.   “The Hutch closes in on […]

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