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ATTENTION SPAN DEBATE ON VALENTINES’S DAY: WHAT?

A short attention span is normal? Older people like to joke about going into another room for some reason they can’t remember. It happens all the time, but there’s a hack: You have to stay in the room until you remember. That’s Michael Corleone wishing brother Fredo well.

ATTENTION ECONOMY PAID IN EXPOSURE . . . TO WHAT

The attention economy is an agreement between those seeking, and needing attention, and those who accommodate them. But what about the end-user, the audience, you know, The People I like to call ‘the rest of us?’ We still matter since the ‘I’m paying attention’ economy is based on time, not money. No money for those […]