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Baby Boomers Screw Up Their Kids? Suuure They Do

January 6, 2014 by

 The original title of Simon Sinek’s article excerpt on Salon.com? ‘How Baby Boomers Screwed Their Kids And Created Millennial Impatience.’ The subtitle is , ‘Ambitious but easily distracted, Gen Y wants to be good but can’t stick to anything. It’s their parents’ fault.’ He get’s into it a little further in a TED talk where he asks […]

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Baby Boomer Marketing: Peace And Release

August 24, 2013 by

Do You Know A Boomer?   Portland baby boomers, like all boomers, are not a rare breed. They’re not like NFL players or Olympians. Do you know one of them? Boomers live next door, stand in line, drive their own car. But how do you reach them? Check their history.

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JOE QUEENAN’S KIDS AND YOUR KIDS

August 11, 2013 by

When it comes to helping millennials move out on their own, ask Joe Queenan how it’s done. He writes in the Wall Street Journal: “A large part of the problem is that young adults (millennials are 18 to 31 years old) don’t hate their parents the way baby boomers hated theirs; a lot of us […]

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Boomer History 101

July 14, 2013 by

If Your Boomer Man Seems Confused, Here’s Why: It starts with ‘Old School’ and how do you define it. Yes, it’s the title of a Will Farrell movie, but move along. Old School in 2013 could mean the 1980′s, bumped to the 1990′s for twenty-somethings. It works for shorter attention spans, but not longer. Wiki […]

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D-Day Boomer

June 6, 2013 by

How do you explain D-Day? Or Do You Plug in the beginning of Saving Private Ryan and call it good? Say it was the Greatest Generation just doing what make them great? Every anniversary drives D-Day further away from American youth, including those in their 20’s, 30’s and 40’s. If they’re not boomers, they’re youths. […]

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